Google Mobile Index

Google Mobile Index

In October 2016, Google announced that within months it will be dividing its desktop index from its mobile index. This mobile index will become the primary responder to all search engine queries, ensuring mobile users are presented with better, fresher, and fast...

Keywords to Concepts

Over the last 12 to 18 months, even if you have no interest in SEO, you have probably heard about the “death of keywords”. Long gone are the days of keyword stuffing and extensively optimized content. Instead, we have entered the stage where keywords must...

SEO and Building A Strong Foundation

A website is like a home, it needs a strong foundation to support the structure.  So how should a business ensure their web presence is built to withstand the test of time?  It all comes down to relevant, quality content. Back in the early days of SEO (search engine...

App Interstitial

It’s official.  If your website runs an app interstitial, it’s time to remove the “feature”. App interstitials, a popup asking users to install an iphone or Android app before allow them to visit your website, will soon lead to a Google...

Optimize Your Blog Posts

In order to understand the importance of Search Engine Optimization in relation to a blog, we need to understand how Google views a website. Google, and other major search engines, develop algorithms which automatically rank all websites. They are employing automated...