Website Must Haves: Blog

Search engine algorithms may change, but one thing remains constant: authoritative content. A website publishing valuable, informative content to their blog on a regular basis will continue to be rewarded over stale or stagnant sites. If you are looking to give you...
Content Best Practices

Content Best Practices

In our entry on the changing landscape of web design, we briefly touched on content best practices. It would seem the post was timely, as a recent social media summit addressed the same topic. If you followed our advice by adding a blog or reworking existing content,...
How to write content people want to read

How to write content people want to read

You have a blog. You write for it regularly. But for some reason, people aren’t reading it. Sound familiar? With the exorbitant amount of information on the Internet, it can be hard to make your content stand out. You have to show people why your content is...
How to grow your blog audience

How to grow your blog audience

Having a blog is one thing, having a large audience on your blog is another story (or so it can feel like). If you have a blog, you know how difficult it can be to increase views. There’s no anxiety like waiting for the view count to go up on a new blog post. It takes...

Five things to consider for your company’s blog

If your company has a website, chances are you have a blog as well. But are you getting the most out of it? Blogging allows you to connect with your audience in a way unlike any other form of communication. It is a place to discuss with them, and speak to them in a...