The social side of events

The social side of events

Events are crucial to growing your business. They give you an opportunity to network with others in your industry, attract new clients and learn new tactics. But you can maximize this opportunity if you use social media properly before, during and after the event....
Outsourcing your social media

Outsourcing your social media

Not everyone realizes just how time-consuming social media management can be. Some small business owners spend 5-10 hours/week just updating their company’s social media. Who has the time for that? If you’ve committed to social media, but don’t have the time or...
Five ways to increase engagement on Facebook

Five ways to increase engagement on Facebook

Social media engagement is more than just a buzz phrase these days. We all know it’s not just about sharing content, it’s about creating discussion with your audience. Sounds simple, doesn’t it? What if you post to Facebook regularly, but just...
Social media faux pas

Social media faux pas

When it comes to social media, there is a lot of information out there about what to do. It’s also important to understand what not to do. Everyone has their own strategy for social media. As a result, they are going to use it differently. But there are certain...