Five things to consider for your company’s blog

If your company has a website, chances are you have a blog as well. But are you getting the most out of it? Blogging allows you to connect with your audience in a way unlike any other form of communication. It is a place to discuss with them, and speak to them in a...
A small business guide to social media

A small business guide to social media

We all know the importance of social media for business, but not everyone knows exactly how to use it. Managing social media is very time consuming, and outsourcing is not always an option. Here is a guide to each major social network and how to use it. Facebook As...
How to Create a Content Calendar

How to Create a Content Calendar

Whether it’s for a blog, Facebook page or Twitter account, a content calendar can help your company organize its social media. Creating a content calendar isn’t complicated, but it does take some time and planning. Follow these steps to create a content...